Hyundai crafts a rival to the world's premier sport sedans

Rear-wheel drive and high-output V8 engine deliver world-class driving experience
FOUNTAIN VALLEY, Calif. – Hyundai aims to shatter premium automobile paradigms with the introduction of its new flagship, the all-new Genesis sports sedan. With capabilities and features comparable to the world's leading premium sports sedans, Genesis will arrive at Hyundai dealerships this summer.

Genesis is built on Hyundai's all-new, performance-driven rear-wheel-drive architecture. It offers two powertrains, the Lambda 3.8-liter V6 engine, and Hyundai's all-new Tau 4.6-liter V8 engine. The Tau will produce an estimated 375 horsepower using premium fuel and 368 horsepower using regular unleaded, leading all competitors in specific output with 79.5 to 81.0 horsepower per liter respectively. With technology rivaling more expensive luxury sedans, Genesis showcases features such as XM NavTraffic, Adaptive Front Lighting System (AFLS),
Lexicon® audio systems and electronic active head restraints.

"While Genesis will compete for customers with cars like Chrysler 300 and Pontiac G8, our engineering benchmarks were Mercedes E-Class, BMW 5-Series, Infiniti M and Lexus GS," said John Krafcik, vice president, product development and strategic planning, Hyundai Motor America. "Genesis provides a potent combination of performance, luxury and value. We think it has the opportunity to be an extremely disruptive force in the large sedan and near-luxury segments."
Genesis ushers in a new era for Hyundai. Its all-new rear-wheel drive-architecture will spawn more products in other segments.

Hyundai Genesis Sedan (2009)

NEW PERFORMANCE-DRIVEN REAR-WHEEL-DRIVE ARCHITECTURE

Genesis is built on an all-new rear-wheel-drive architecture, its first application in a U.S. Hyundai model. Genesis boasts a near ideal 52/48 front-to-rear weight distribution for exceptional handling and more refined steering characteristics. The rear-wheel-drive layout allowed engineers to position the car's front wheels farther forward delivering outstanding handling and steering performance. Standard Electronic Stability Control (ESC), the industry's most important new safety technology, further enhances the vehicle's driving confidence. Hyundai leads all popular car brands in the standard application of ESC, with more than 70 percent of 2008 Hyundai sales featuring ESC as standard equipment.

Genesis reduces interior noise levels and improves ride and handling with a stiffer, lighter body structure. The use of high tensile steel in critical areas in the unibody provides Genesis with 12-14 percent higher dynamic torsional rigidity and a lower body structure weight than the BMW 5-Series and Mercedes-Benz E-Class – despite having a substantially larger cabin than either of those benchmarks. Hyundai Genesis has more interior volume than Mercedes Benz E-Class and BMW 7-Series.

GENESIS VERSUS THE RIVALS

WORLD-CLASS Tau v8

Headlining the Genesis' performance capabilities is Hyundai's all-new Tau 4.6-liter V8 engine mated to a ZF 6-speed automatic transmission with SHIFTRONIC® manual control. The Tau V8 delivers an estimated 375 horsepower to fit the demands of performance-oriented consumers. This powertrain combination will launch Genesis to 60 miles per hour in less than six seconds. The Tau produces more horsepower and torque than the powerplants found in Lexus GS460, BMW 750i, Audi A8 and Infiniti M45 and has more horsepower per liter than any of its V8 competitors. The Tau engine is built with flexibility for the future. Future Tau variants may offer larger displacement, forced induction options and other technology enhancements.

STRONG LAMBDA V6 PERFORMANCE

Genesis also delivers spirited performance through a 3.8-liter DOHC V6 engine that delivers an estimated 290 horsepower and 264 lb.-ft. of torque. To maximize the power spread, the engine utilizes Continuously Variable Valve Timing (CVVT) on intake and exhaust cam shafts and a new Variable Intake System (VIS) that helps cylinders breathe efficiently at low and high RPM. The better breathing results in outstanding off-the-line acceleration and passing performance, and remarkable fuel efficiency. The V6 engine uses an alloy block and cylinder heads for lighter weight and thermal efficiency, and features timing chains with no scheduled maintenance.

Even with their impressive output, both Genesis engines are also environmentally friendly, achieving Ultra Low Emission Vehicle (ULEV) certification levels.

ADVANCED 6-SPEED TRANSMISSIONS

The Genesis V6 engine is mated to an Aisin 6-speed SHIFTRONIC automatic transmission that features an overdrive lock-up torque converter for improved highway fuel economy. The transmission offers smooth shifts and a wide spread of ratios that ideally suit the engine's characteristics including a tall-overdrive sixth gear for quiet, efficient highway cruising. Drivers can access the SHIFTRONIC® feature by moving the gear selector into a separate gate. Pushing the selector forward or pulling it rearward will shift the transmission up or down sequentially, adding to driver control. A clear LCD readout on the instrument panel shows the gear that's in use.
The Tau V8 Genesis is mated with an enhanced, high-output ZF 6-speed transmission to handle the added horsepower and torque.

INNOVATIVE AND SOPHISTICATED SPORT-TUNED SUSPENSION

Genesis features a suspension design that is among the most sophisticated and refined anywhere, at any price. The front five-link suspension features upper and lower arms linking the front wheels to the chassis. This artfully articulated arrangement creates a virtual king pin axis that dramatically reduces unwanted kickback through the steering wheel as well as improving responsiveness. The five-link independent rear suspension is equally sophisticated, enabling precise suspension geometry for a premium ride and engaging handling prowess. The capabilities of the advanced front and rear-suspension are maximized through Amplitude Selective Dampers (ASD) allowing tuning flexibility at smaller damper displacements. The ASD suspension provides:
Improved ride comfort with more body / wheel control
Increase driving comfort without compromised handling
Optimizes road surface contact
Technology used in Lexus, BMW and Mercedes-Benz models

PROGRESSIVE DESIGN MIRRORS ATHLETIC CAPABILITY

Genesis' design is a progressive interpretation of the modern rear-wheel drive sports sedan. To match its dynamic capabilities, Genesis combines strong, sculpted forms which integrate precise details, natural materials and innovative lighting to provide a well-crafted, premium design aesthetic.

HIGH-TECH ACCOMMODATIONS AT ACCESSIBLE PRICE POINTS

The new 2009 Genesis is the most advanced Hyundai ever. From its design and spaciousness to its technology and appointments, it delivers a wealth of features and performance befitting flagship European and Asian brands, but delivers them at a much more accessible price point. Starting with its Lexicon state-of-the-art audio system featuring LOGIC 7® technology, Genesis offers an extraordinary combination of technology, premium appointments, and value. Standard is a soft-touch instrument panel with woodgrain accents, Bluetooth® hands-free mobile phone interface, and USB/iPod® auxiliary inputs. A state-of-the-art navigation system with an eight-inch display is available. The navigation unit is accessed by a user-friendly multi-media controller that also controls the radio. Backing out of tight spaces and avoiding mishaps is much easier with the available backup camera that uses the eight-inch display to show the driver a clear view immediately behind the car.

A leather-wrapped dash, door panels and console lid surround the driver in a luxurious environment, while the heated and cooled driver's seat provides optimal driving comfort. An automatic windshield defogger with humidity sensor and rain-sensing wipers allow crystal clear sight lines. Genesis also offers the conveniences of power rear sunshade, proximity key and push button starter.

LEXICON® AUDIO SYSTEMS TEAM WITH XM, HD RADIO™, APPLE TO OFFER UNRIVALED AUDIO PERFORMANCE AND CHOICE

Rolls Royce Phantom and Hyundai Genesis are the only automobiles to offer a Lexicon-branded state-of-the-art audio system featuring LOGIC 7® technology. The Lexicon® surround sound audio system includes a 12-channel digital amplifier and 17 speakers producing more than 500 watts of sound in 7.1 discrete audio. Genesis is also the first popular brand to offer the clarity of digital HD Radio technology from the factory. Navigation-equipped Genesis models also include a 40-gigabyte hard drive and XM NavTraffic. Like every 2009 Hyundai, Genesis comes standard with XM Satellite Radio. Auxiliary USB and iPod® inputs allow drivers to fully control and charge iPods directly from the head unit.

ADVANCED LIGHTING TECHNOLOGY

The 2009 Genesis offers Xenon high-intensity discharge (HID) headlights. The advantages of HID headlamps include greater lighting power, daylight-type lighting and reduced power consumption. In addition, the cut lines of the new HID headlights are extremely precise, providing maximum nighttime visibility without distracting other drivers. The lamps also feature an auto-leveling function which keeps the headlights level regardless of how the vehicle is loaded with passengers or cargo. Genesis also offers an Automatic Front Lighting System that allows the headlamps to automatically swivel for better visibility when cornering.

NEW TECHNOLOGIES DELIVER IMPROVED SAFETY PERFORMANCE

Maintaining Hyundai's emphasis on delivering leading safety technology, Genesis boasts world-class active and passive safety features to help both prevent accidents and maximize the well being of its occupants in the event of a collision. The Genesis continues the Hyundai tradition of standardizing key life-saving safety technology such as Electronic Stability Control (ESC), eight airbags and electronic active head restraints.

Genesis' total of eight airbags include advanced dual front airbags, front and rear seat-mounted side-impact airbags, and roof-mounted side curtain airbags for both front and rear outboard seat occupants.
An electronic active head restraint system will debut on the 2009 Hyundai Genesis. Hyundai is the first popular brand to offer electronic active front head restraints, an improvement over mechanically based active head restraint systems. Until now, electronic active head restraints could only be found on select Mercedes-Benz, BMW and Lexus models. Active front head restraints have been proven by the Insurance Institute for Highway Safety to help prevent whiplash.

Genesis has a total of eight ultrasonic sensors located on the front and rear bumpers. The sensors, along with the rear backup camera, help detect how close objects are when parking. Distance is indicated on the in-dash screen and accompanied by an audible warning tone.

Genesis is brought to a halt by large four-wheel anti-lock disc brakes with Brake Assist and Electronic Brake Distribution (EBD). The 12.6-inch front rotors have single-piston floating calipers and the rear brakes feature 12.4-inch rotors with single-pistons on V6 models. Twin-pistons and larger rotors are featured on V8 models.

WARRANTY

The all-new 2009 Hyundai Genesis is protected by the Hyundai Advantage, America's Best Warranty™. Coverage includes five-year/60,000-mile bumper-to-bumper protection, 10-year/100,000-mile limited powertrain warranty, and seven-year/unlimited mileage anti-perforation coverage. In addition, Genesis buyers receive 24-hour roadside assistance coverage at no extra charge for five years (no mileage limit) and that service includes emergency towing, lockout service and limited coverage for trip-interruption expenses. There is no deductible on any of these coverages.

TECHNOLOGY

Electronic active front head restraints
Electronic Stability Control
Eight airbags
Heated front seats
Cooled driver's seat
High Intensity Discharge (HID) headlamps with adaptive leveling
Adaptive Front Lighting System
Proximity entry with electric push-button start
Navigation with backup camera
Standard Bluetooth technology
iPod®/USB auxiliary inputs
HD Radio™ receiver
XM Satellite Radio® with NavTraffic
Lexicon® Discrete Surround Audio Systems with 6-disc DVD changer
Automatic windshield defogger with humidity sensor
Rain-sensing wipers
Five-link front and rear suspension
Tau V8 engine
6-speed transmissions

GENESIS PREMIUM SPORTS SEDAN SPECIFICATIONS